Career Journey in Social Media

Shivani Bafna founded her online brand in 2018 when she took a gigantic risk to move from Cleveland, Ohio to work in Mumbai, India. She has interviewed 200+ celebrities, modeled for brands such as Lakme and Pizza Hut, acted in a Bollywood movie & featured in multiple YouTube sketches garnering 10+ million views.

Rather than just posting static images of her experiences, Shivani shares the behind the scenes of her life to empower the diaspora, making it apparent they can achieve what she has, ultimately increasing South Asian representation in mainstream media.

As an influencer and entrepreneur, she speaks to a loyal audience of over 250k across social channels, who are deeply connected to her narrative. Shivani excels at creating accessible yet aspirational content in fashion, skincare, lifestyle and mentorship, always with a dose of positivity and relatability.